Activia announces its new image through real and touching stories through the own experience and words of our protagonists. It consists of feminine and delicate pieces that tell the tenacity and strength of girls who have achieved success.
Practically with only a mood board on hand, we had to create 2 unique pieces of our protagonists in their real working environment and be able to transmit an intimate retelling of their story and their vision of life. The production took place both in Barcelona and Madrid.
The result of these two pieces is wonderful both in its level of direction and visuals. Director Laura Maña was able to capture the delicateness and passion of our protagonists while DOP Olmo Sobrino framed each piece and its environment in a way that it is aesthetically pleasing. With that, we are happy to say that our work has had more than half a million of visits and counting. A great success.