Two jam-packed shoot days where we didn’t just knock out the TV and digital spot but also cranked out a ton of social media clips and photos.
We squeezed every bit out of the shoot, kind of like how you make the most out of a pig: nothing goes to waste. That’s how we roll, and we’re pretty good at it. Always with a smile, of course.
Just like Candela Peña, who kept smiling, cracking jokes, being her genuine self, and keeping the energy up for the entire crew during those two days. We learned that energy is contagious, and that’s something we truly appreciate.
And speaking of appreciation, a huge thanks to Danone for trusting Glassy again to produce this multiplatform campaign, alongside HAVAS.
We teamed up with the agency, and let me tell you, we’ve talked more with them than with our partners lately, just to make sure everything turned out perfect.
Mental note: Celebrity actors or actresses are always a winning bet.
One of the social media capsules.
