ISDIN Hyaluronic, directed by Andrea Bielsa

ISDIN Hyaluronic

Directed by Andrea Bielsa

View case

A unique combination of science, beauty, and innovation.

We designed it with several units running in parallel to maximize output in minimal time and cost. We’re talking about 30 unique assets (not versions), including photos and videos, in JUST ONE DAY.

This ‘engineering’ we planned in advance allows us to coordinate camera & photo crews, art, wardrobe, make up, hair, production, light and product teams simultaneously. We won’t bore you with all the technical parts, but we will say that we’re getting pretty good at it and we’re really starting to enjoy it.

This project was directed by Andrea Bielsa, with an amazing team behind her who made it all possible. Thanks also to the awesome match and hard work of the ISDIN and CPWorks teams.

ISDIN Routine

Let’s not forget the magic of post-production,

which the in-house team at GLASSY handled to deliver these pieces all wrapped up and ready to go.

Check out our selection of two of the brand’s videos.

Isdin Hyaluronic shoot: make-up artist touching up the model at a table in the studio
Isdin Hyaluronic shoot: model holding the cream jar over one eye, seen past the photographer
Isdin Hyaluronic making of: crew member preparing a foam texture in a water tank for product shots
Isdin Hyaluronic shoot: hairstylist adjusting the model's hair beside a mirrored table, black and white
Isdin Hyaluronic shoot: smiling model holding a product sachet to her cheek under studio lights
Isdin Hyaluronic making of: photographer with a telephoto lens smiling on set, black and white
Isdin Hyaluronic making of: team discussing around laptops while a monitor shows the product unit
Isdin Hyaluronic making of: production team talking around Glassy laptops, black and white
Isdin Hyaluronic making of: production desk with photo boards on the wall, black and white
Isdin Hyaluronic making of: technician setting up a product texture shot next to a camera, black and white
Isdin Hyaluronic making of: two crew members watching the set with papers in hand, black and white
Isdin Hyaluronic making of: crew member reviewing takes at a monitor on set, black and white
Isdin Hyaluronic making of: two team members smiling for the camera on set, black and white
Isdin Hyaluronic making of: the crew watches the model pose under the studio lights, black and white
Isdin Hyaluronic making of: crew gathered in the studio under blue light between takes
Isdin Hyaluronic making of: crew member crouching to adjust lighting on the studio floor
Isdin Hyaluronic shoot: make-up artist touching up the model in front of the camera
1 / 17

More projects

ColaCao Lámpara Cargador, directed by Andrea Bielsa

ColaCao Lámpara Cargador

View project

Have a project in mind?

Want to know more about us?